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February 17, 2012

Pureza: The Story of Sugar

UPDATE: Pureza goes to Manila this May 31, 2012 at Powerplant Cinema 2 in Rockwell Center. For details on how to get tickets, contact 09272805888.


Today is one historic day for local cinema in the Philippines. For the first time in Philippine cinema, a full-length documentary film on the struggling sugar industry of the island of Negros and how a piece of crystallized grain could affect a whole island of 2.7 million people. As described by the producers along with their trailer uploaded in youtube, Pureza "traces the history of the Negros sugar industry as it faces strife and discord in the advent of the 21st century."



PUREZA The Story of Negros Sugar is currently showing at SM-Bacolod at these Cinema Hours: 12:00NN, 2:00PM, 4:00PM and tickets are available at P120.00 at Café Uma (709-9966) or contact 0932-3065277, 0917-3012878, 034-7086076. You can also follow PUREZA, The Story of Negros Sugar on Facebook.

This is a documentary film every Negrense and Filipino must watch. I would suggest even showing it in high schools and colleges in the Province.

Production Team of Pureza:
Executive Producers J. ABELLO, JOEY GASTON
Producers FIONA BORRES, AGNES VILLAR
Director J. ABELLO
Writers JET ORBIDA, CHECCS OSMEÑA
Editor FIONA BORRES
Director of Photography J. ABELLO
Asst. Director LOVELLE BELLOCILLO
Visual FX Supervisor RICHARD FRANCIA
Sound Engineers ALBERT MICHAEL IDIOMA, ALEX TOMBOC
Music PEARLSHA ABUBAKAR
Researchers IHVONIE SEVILLENO, KAT VALENCIA


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